Prudential LRES Realty of Fargo, ND has received the Business Development Award from The Prudential Real Estate Affiliates, Inc. The award represents continuous improvements in a number of key business and operational areas, including business practices, quality standards, expense control, revenue and profit objectives, sales management and productivity.

"The real estate business is just that, a business. Often, people don't look at the basics of running a business. We are serious about not only the real estate business but running a successful business," noted Daryl Braham, broker and President and CEO of Prudential LRES Realty. "However, we have a solid commitment to excellence in how we achieve our business goals, how we work together as a team and how we meet our profit and revenue projections. A healthy company looks for ways to improve, create new efficiencies and to challenge itself to be better. We are proud to have received this award because it signifies we set a plan and met it, we have a productive, quality driven team of real estate professionals and ultimately, that these efforts are passed onto both our sales associates and the homebuyer or seller."

"We are excited to be able to send out this new award this year. Our team of experts work closely with each of these companies to reach their goals," said Earl Lee, president of The Prudential Real Estate Affiliates, Inc. "This award is indicative of companies that are seeking to deliver the most effective home ownership experience possible. The best way to do that is to work towards best practices and building a healthy business. Sales professionals working with companies who have received this award receive the benefits of working with an organization that has committed itself to excellence."

Prudential LRES Realty is an independently owned and operated franchisee of The Prudential Real Estate Affiliates, Inc. The company was founded in 1998 and specializes in residential and commercial sales. Prudential LRES Realty has 14 sales associates, 2 offices and achieved over $35M in closed sales volume in 2004.